I have found my new love! After reading other reviews, I decided to purchase a "starter set" of facial cleanser, day time facial serum and night time renewal facial serum. After just a week of use, I was hooked. I noticed that my skin was smoother and incredibly soft. I loved my products so much that I purchased the full size Everyday Face Kit. I have rather sensitive skin that is typically dry and tight feeling and also reacts to many products. I noticed that after washing my face with the cleanser, my face is not dry and tight and does not have any "reactive redness" at all. After using the cleanser, I apply the toning mist (which smells amazing by the way) and then apply the facial serum. I've had zero breakouts ( as I usually do with most serums) and the skin on my face is visibly smoother and feels absolutely soft and moisturized. My only complaint is that I didn't know about this company sooner!